Thursday 30 August 2012


Ban on bulk SMSes and MMSes withdrawn with immediate effect

The government has lifted the ban on bulk SMSes and MMSes with immediate effect.
After limiting the use of SMSes to curb rumours that led to a mass exodus of people from the northeastern part of the country, the government today has lifted the ban on bulk SMSes and MMSes with immediate effect, which means a user can send as many SMS/MMS he wants to.

On August 17, the government levied a ban on sending bulk SMSes and MMSes for 15 days after reports of threatening messages being sent through SMS, MMS, e-mails and postings on social media sites, to people from the northeast that they would be attacked to avenge the ethnic violence in Assam.

On Thursday last week, the Ministry of Communications increased the cap on SMSes to 20 from five.

These actions were taken against the backdrop of the exodus of northeastern people from cities like Bangalore, Pune and Hyderabad following a tide of rumours that they would be attacked.

Rumours were being spread through SMS/MMS that people from the northeast region would be attacked after Eid Aug 20 to avenge the recent ethnic violence in Assam, in which more than 74 people were killed.

The rumours caused thousands of students and workers from the northeastern states to flee to Guwahati from Bangalore by special trains.

Recently, the Internet and Mobile Association of India (IAMAI) said the ban on bulk SMSes should be immediately lifted as it is affecting the business of many firms, mainly small and medium enterprises.

At present, it said, there are more than 1,00,000 enterprises, mainly small and medium enterprises (SMEs), that are dependent on this medium for customer outreach which are sent out by over 3,000 registered telemarketers based on rules set by Telecom Regulatory Authority of India (TRAI).

No comments:

Post a Comment